
Chicken & Brown Rice Recipe
- Chicken is the first ingredient and single animal protein source in this limited-ingredient recipe
- Whole grain brown rice and brewers rice provide rich sources of wholesome fiber for digestive health
- Purposefully crafted to provide complete and balanced nutrition that supports your adult dog's overall health and wellbeing
- Omega-3 fatty acids from menhaden fish oil support healthy skin and coat; added Taurine helps maintain your dog's healthy heart
- All dogs will enjoy our delicious recipes
Limited Ingredient Chicken & Brown Rice Recipe Dry Dog Food provides complete and balanced nutrition for adult dogs. Crafted with wholesome chicken as the first ingredient and whole-grain brown rice for fiber, this balanced formula is made with easily-digestible ingredients and supports full-body health.
Nutritional Information
New Formula: Guaranteed Analysis
Old Formula: Guaranteed Analysis
Crude Protein(Min)…23.0%, Crude Fat(Min)…12.0%, Crude Fiber(Max)…4.5%, Moisture(Max)…10.0%, Calcium(Min)…0.8%, Phosphorus(Min)…0.6%, Vitamin E(Min)…150 IU/kg, Taurine*(Min)…0.25%, Omega-3 Fatty Acids*(Min)…0.3%, Omega-6 Fatty Acids*(Min)…2.5% *Not recognized as an essential nutrient by the AAFCO Dog Food Nutrient Profiles.
New Formula: Full Ingredients List
Old Formula: Full Ingredients List
Chicken, Chicken Meal, Brown Rice, Brewers Rice, Rice Bran, Chicken Fat (preserved with mixed tocopherols), Dried Tomato Pomace, Brewers Dried Yeast, Natural Flavor, Flaxseed, Salt, DL-Methionine, Taurine, Vitamins (Vitamin E Supplement, Ascorbic Acid (Source of Vitamin C), Niacin, Vitamin A Supplement,Thiamine Mononitrate , d-Calcium Pantothenate, Riboflavin Supplement, Pyridoxine Hydrochloride, Vitamin B12 Supplement, Folic Acid, Biotin, Vitamin D3 Supplement), Menhaden Fish Oil (preserved with mixed tocopherols), Potassium Chloride, Minerals (Zinc Proteinate, Zinc Sulfate, Ferrous Sulfate, Iron Proteinate, Copper Sulfate, Copper Proteinate, Manganese Sulfate, Manganese Proteinate, Sodium Selenite, Calcium Iodate), Choline Chloride, Lactic Acid, Citric Acid (used as a preservative), Rosemary Extract.
New Formula: Calorie Content (Calculated)
Old Formula: Calorie Content (Calculated)
3445 kcal/kg
322 kcal/cup
Nutritional Statement
Feeding Guidelines
Feeding Guidelines
Adult Maintenance
DAILY FEEDING GUIDELINES (for adult dogs over 12 months):
Weight of Adult Dog (lbs) Serving Size
Up to 10 1 cup*
10-20 1 – 1 3/4 cup*
20-30 1 3/4 – 2 1/4 cup*
30-40 2 1/4 – 2 3/4 cup*
40-60 2 3/4 – 4 cup*
60-80 4 – 4 3/4 cup*
80-100 4 3/4 – 5 3/4 cup*
*Standard 8-ounce measuring cup
Amounts are recommended for an average dog with normal activity.
The serving size can be divided into two or more meals per day.
When switching your dog’s diet we recommend that it be done gradually over a 5 – 7 day period.
See your veterinarian regularly.
Keep clean water available at all times
New Formula: Guaranteed Analysis
Old Formula: Guaranteed Analysis
Crude Protein(Min)…23.0%, Crude Fat(Min)…12.0%, Crude Fiber(Max)…4.5%, Moisture(Max)…10.0%, Calcium(Min)…0.8%, Phosphorus(Min)…0.6%, Vitamin E(Min)…150 IU/kg, Taurine*(Min)…0.25%, Omega-3 Fatty Acids*(Min)…0.3%, Omega-6 Fatty Acids*(Min)…2.5% *Not recognized as an essential nutrient by the AAFCO Dog Food Nutrient Profiles.
New Formula: Full Ingredients List
Old Formula: Full Ingredients List
Chicken, Chicken Meal, Brown Rice, Brewers Rice, Rice Bran, Chicken Fat (preserved with mixed tocopherols), Dried Tomato Pomace, Brewers Dried Yeast, Natural Flavor, Flaxseed, Salt, DL-Methionine, Taurine, Vitamins (Vitamin E Supplement, Ascorbic Acid (Source of Vitamin C), Niacin, Vitamin A Supplement,Thiamine Mononitrate , d-Calcium Pantothenate, Riboflavin Supplement, Pyridoxine Hydrochloride, Vitamin B12 Supplement, Folic Acid, Biotin, Vitamin D3 Supplement), Menhaden Fish Oil (preserved with mixed tocopherols), Potassium Chloride, Minerals (Zinc Proteinate, Zinc Sulfate, Ferrous Sulfate, Iron Proteinate, Copper Sulfate, Copper Proteinate, Manganese Sulfate, Manganese Proteinate, Sodium Selenite, Calcium Iodate), Choline Chloride, Lactic Acid, Citric Acid (used as a preservative), Rosemary Extract.
New Formula: Calorie Content (Calculated)
Old Formula: Calorie Content (Calculated)
3445 kcal/kg
322 kcal/cup
Nutritional Statement
Feeding Guidelines
Adult Maintenance
DAILY FEEDING GUIDELINES (for adult dogs over 12 months):
Weight of Adult Dog (lbs) Serving Size
Up to 10 1 cup*
10-20 1 – 1 3/4 cup*
20-30 1 3/4 – 2 1/4 cup*
30-40 2 1/4 – 2 3/4 cup*
40-60 2 3/4 – 4 cup*
60-80 4 – 4 3/4 cup*
80-100 4 3/4 – 5 3/4 cup*
*Standard 8-ounce measuring cup
Amounts are recommended for an average dog with normal activity.
The serving size can be divided into two or more meals per day.
When switching your dog’s diet we recommend that it be done gradually over a 5 – 7 day period.
See your veterinarian regularly.
Keep clean water available at all times

NATURAL BALANCE DEFINES LIMITED INGREDIENT
Pure food, simple recipes, carefully chosen ingredients, and more quality testing than what’s required of a pet food company. That’s what pet parents are looking for. And that’s what we champion with the expansion and growth of our Limited Ingredient offerings.
With ingredient-sensitive pets in mind, we are pioneering wellness in pets with food restrictions. We also have complete and balanced vegan and vegetarian offerings.